Blink: The Power of Thinking Without Thinking -Malcolm Gladwell
Blink: The Power of Thinking Without Thinking -Malcolm Gladwell
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Blink offers insight into what happens during the fleeting moments, that it
takes us to make a snap judgment. Using a series of stories, and a broad
range of case studies, Malcolm Gladwell gives us examples that illustrate
how making quick, intuitive snap judgments can be beneficial.
Briefly, the purpose of Blink is threefold. Firstly, it explores the first few
seconds that it takes to come to a decision. Secondly, it provides advice
and examples of when to use unconscious, over conscious thinking.
Finally, it shows us that it's possible to make controlled and educated
snap decisions.
The First
